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Measure the level of satisfaction, ask if they find what they are looking for and because not, ask for their observations and recommendations. Let us not forget that ultimately the results of sales will come from the same customers and that a dissatisfied customer can be multiplied by the number of related possessing. Changes and evolution in customers and their purchasing habits and consumption another reason to modify the internal structure of our premises will be changes in the buying habits of customers. We have for example the fact that today more and more people are looking for healthy meals with low amount of calories. It is a strong reason to create a special for this type of products.

Another example that responds to trends and evolution of consumers is the idea of selecting an exclusive space for microwave-ready products. Changes in the physical environment of the Area in which a commercial establishment initially located in a rural area are located may end with the passage of time in the middle of an urban area given the population and urban growth. Many times these premises are sold to build office buildings or apartments but at other times it is possible to evolve along with the zone to continue to do business and meet a growing need for food, articles ferreteros or others. These changes definitely must also be reflected inside the store. This type of change relates to the previous one, the evolution of customers. Changes to the products that offer us our suppliers a few years ago we had products with few varieties, these same products have evolved to satisfy different segments and niches of the market. This happens not in one or two, but in many families and categories of products simultaneously which leads to the modification constantly of our planograms. Advances in commercial distribution and commercial treaties between countries, puts within reach of our buyers and consumers a greater number and variety of products makes us change our implantation in order to satisfy demands by managing to satisfy our customers.